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Laço's been the pioneer regarding the concepts and the structure of the giftware and decoration trade shows segment in Latin America, which simply didn't exist in the mid 80's. The first Gift Fair was held in 1990, an important mark for the development of a high dynamical and competitive market that demands current innovation, Event after event. After all, along a history which tracked concept, creativity, serious and tough work, the market had got new business standards, leading sales, increasing profit, and following up the success of the segment. |
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